I’m AJ — founder, investor, advisor, and creative director.

I help people and brands build things that matter, with a focus on strong ideas, clean execution, and work that actually holds up in the real world. I care about how brands grow, how tech shifts culture, and why certain products earn a place in people’s lives.

What I do

  • Identity, campaigns, visual systems — all done with intention, taste, and a strong sense of direction.

  • For teams that want clarity and momentum. I help refine positioning, product decisions, and core marketing and GTM foundations.

  • I invest in early-stage ideas and founders who build with conviction, resilience, and a design-thinking mindset.

  • A balance of creativity and commercial logic. I help brands scale in ways that feel grounded, smart, and aligned with who they are.

Select Work

If you’re looking for creative direction, strategic marketing support, or someone to help launch what you’re building, this is where we start.